Together with Dirk Wazlaweck from Inger Verlag, we visited the Schäfer Dein Bäcker bakery and experienced live on site the impressive results that emerged from our successful collaboration with the bakery.
Schäfer Dein Bäcker's recipe for success includes a well-stocked range that wins customers over all day long. The feedback from customers speaks for itself: they praise the freshness and taste of the products and highlight the "great range". Until recently, however, there was a catch: the returns rate was above the industry average. Previously, the stores worked with a traditional system in which checkout suggestions were adjusted manually, which led to difficulties, especially for inexperienced store managers. To increase efficiency, team leader Alexander Graf invited various providers to a test run.
After months of testing several providers, our software was identified as the planning solution that mastered the unique combination of reducing the returns rate and identifying sales potential at the same time. One particular advantage was the direct access to ALDI's checkout data, which helped Schäfer react more quickly to sales developments. Another plus point was the exceptional user-friendliness of the interface, which enabled even inexperienced store managers to navigate the planning effortlessly.
"This reduced the returns rate by a third, while sales increased at the same time. An outstanding success that we are very pleased about!"
We would like to thank Schäfer for the close cooperation and the consistently positive feedback.
"Every adaptation ultimately benefits our customers. We are constantly working to improve the performance of our AI to meet the specific requirements of the industry."
Dr. Fabian Taigel, Managing Director of AIPERIA
The success story of Schäfer Dein Bäcker impressively demonstrates how innovative technologies can set new standards in bakeries. You can find the more detailed article and further insights into the collaboration in issue 10/2024 of BackJournal.